This notice describes how Highland Baking Company (“Highland Baking”) collects and processes your personal information through your online interactions with us through our products, communications, and websites that refer to this Privacy Notice and where Highland Baking may obtain and control your personal data from a third party (collectively, the “Site”), and our practices for collecting, using, maintaining, protecting, and disclosing that information.
Please read this notice carefully to understand our policies and practices regarding your information and how we will treat it. By accessing or using our Site, you agree to this privacy notice. If you do not agree with our policies and practices, do not use our Site.
This notice may change from time to time (see below Changes to Our Privacy Notice). Your continued use of the Site after we make changes is deemed to be acceptance of those changes, so please check the notice periodically for updates.
Information We Collect About You and How We Collect It
We collect several types of personal information, such as:
- Information We Collect from You or from Other Sources:
This includes personal information that you provide to us by filling in forms on our websites, contacting us for more information about our products, engaging with our customer service teams, applying for a job with us, and using our Site.
This information may be provided directly by you or received from our third-party partners, vendors, and other sources.
This type of information may include your email address, employer, professional identifiers, professional history, mailing address, name, phone number, and social security number, transaction data, and demographic information (like your gender).
- Information We Collect Through Automatic Data Collection Technologies
As you navigate through and interact with the Site, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:
- Details of your visits to the Site, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Site; and
- Information about your computer and internet connection, including your IP address, operating system, and browser type.
How We Use Your Information
We use information that we collect about you or that you provide to us, including any personal information:
- To present the Site and its content to you.
- To provide, improve, and develop our products and Site.
- To operate our business, such as contract management, fulfilment, and reporting obligations.
- To communicate with you and provide you with information about our products.
- To process transactions for you or to fulfill any other purpose for which you provide your information to us.
- To provide you with support for our products and Site.
- To notify you about changes to our products and Site.
- To prevent or investigate fraudulent or inappropriate uses of the Site.
- To process your application for employment with us.
- To perform employment verification on your behalf.
Cookies
To enable our systems to recognize your browser or device and to provide and improve our Site, we use cookies and other identifiers. We may collect the following categories of personal data automatically through your usage of the Site:
- IP address, the type of browser and operating system you use, and browsing history.
- Information automatically collected through tracking and data-collection technologies such as cookies, web beacons and pixels, APIs, web Site, scripts, browser analysis tools, and server logs. A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Site.
We use the information collected through the use of cookies and similar technologies to make the Site easier for visitors to use and navigate. In doing so, we may share your personal data with our third-party analytics vendors, like Google, to track and measure performance on the Site, including information such as page activity and session duration. If you want to opt-out of Google Analytics, you can install the Google Analytics opt-out browser add-on here https://tools.google.com/dlpage/gaoptout
The following types of cookies are used on the Site:
- Required cookies: cookies that are necessary for core features of a site to operate properly.
- Functional cookies: cookies meant to provide a better user experience on the Site.
- Analytics cookies: cookies that allow Highland Baking, directly or through third parties, to evaluate and improve the performance of the Site.
How We May Disclose Your Information
We do not sell personal information to third parties, but we do disclose your personal information to third parties or allow third parties to collect your personal information. We may disclose personal information that we collect or you provide as described in this privacy notice to the following entities:
- Business Transfers: To our subsidiaries and affiliates as well as a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Highland Baking’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by Highland Baking about our Site visitors and/or customers is among the assets transferred.
- Service Providers: To contractors, service providers, and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them (for example, third party services used to perform employment verification services).
- Third-Party Use of Cookies: Some applications on the Site are served by third-parties. These third parties may use cookies alone or in conjunction with other tracking technologies to collect information about you when you visit the Site.
We may also disclose your personal information:
- To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
- To enforce or apply other agreements we may have with you, including for billing and collection purposes.
- If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Highland Baking, our customers, or others.
Your State Privacy Rights
You may, depending on the state you live in, have certain rights with respect to Highland Baking’s use and disclosure of your personal information.
California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah and Virginia provide their state residents with rights to:
- Confirm whether Highland Baking processes their personal information.
- Information about the personal information Highland Baking has collected, used, and disclosed about you.
- Deletion of your personal information.
- Correction of your personal information.
- Transmission of your personal information to another controller.
- Withdrawal of your consent at any time or object to any use of your personal information.
To exercise these rights, send us an email at [email protected]. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. If we are unable to provide the requested information or make the change you requested, we will provide you with the reasons for such decision.
Highland Baking will not discriminate against you in the event you exercise any of your privacy rights, such as by offering you different price points or providing you with a different level or quality of products, based solely on this request.
Data Security
We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure.
However, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Site. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on our Site.
Changes to Our Privacy Notice
It is our notice to post any changes we make to our privacy notice on this page. If we make material changes to how we treat our users’ personal information, we will notify you through a notice on the Site’s home page. The date this notice was last revised is identified at the top of the page. You are responsible for periodically visiting the Site and this privacy notice to check for any changes.
Contact Information
To ask questions or comment about this privacy notice and our privacy practices, contact us at: [email protected] or by mail at 2301 Shermer Road, Northbrook, IL 60062.